Tag Archive: How-To


As a freelancer, your business revolves around the online world. From working with online companies to keeping up with the latest trends, you would likely be lost without the assistance of online searches. However, while you may depend on internet searches to remain a successful freelancer, you may not be using searches in the best or most efficient manner.

Specifically if you haven’t yet harnessed the power of Google Alerts, you’re missing out on many benefits such as better results and reduced search time. The following are five ways Google Alerts can benefit your freelance business and why you should begin using them today.

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If you’ve been a freelancer for a while, you’ve probably heard the advice that you need to select a niche. It’s much easier to stand out if you don’t try and be all things to everybody.

Many freelancers start off as generalists, and then narrow their focus down to one or two specialties. For example, if you’re a freelance copywriter, you might specialize in writing case studies for the B2B marketplace. Or a technical writer might specialize in user guides for networking-related products.

When you’re starting out, you often sell the skills you used in Corporate America as a service. Ideally, you find something you are good at that people will also pay you to do.

As you mature as a freelancer, however, you may find that you want to sell a different service. That’s perfectly okay. In this post, I’ll describe how I changed my niche and why. I’ll also list the steps you can take if you’re ready to change yours.

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Freelancers may have escaped office politics to pursue what we love from the comfort of their homes… or the nearest coffee shop. But that does not make us immune from stress.

In fact, if anything, life as a freelancer can be just as stressful–or even more so–than life as an employee.

When business is bad, we worry about bills, what we’ll feed our children next week, or where our next client is going to come from. When business is good, we struggle with deadlines and the fact that there are ONLY 24 hours in a day.

Whether our workload is heavy or light, we may have to contend with isolation (no more chats at the water cooler), lack of sunshine and exercise… all of which add up to one stressed out freelancer.

In this post, I’ll identify ten techniques you can use to zap your own stress.

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Congratulations, you’re a freelancer.

Now you can work from the comfort of your own home, in your pajamas, while blaring your favorite music so loud your ears bleed.

You can also take breaks whenever you want, schedule your day however you like, and take a two-hour lunch in the middle of the day to chat with your friends on Facebook if it suits you.

Meanwhile, clients are out there searching for a professional in your field who can help them with their problem–an authority in your niche that they can rely on to deliver results.

And while you were chatting on Facebook, they just visited your website’s coming-soon page, have already moved on to your competition’s completed website, and hired them for the project.

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Eventually in the course of your freelancing career, or even in your personal work, you’ll come across a project that requires more than what you can do. There are several ways you can handle this, and most often, I’m happy enough to only do the part I can do and send the client somewhere else.

But sometimes if the project is one you’re really interested in, or one that has a large budget, it can be to your advantage to take on the entire thing. But if the project calls for a designer and you’re a developer, or vice-versa what do you do? This is the time where your involvement in the community comes in handy.

Partnering with other freelancers can be a challenge. You both have completely different ways of working and invoicing, and sometimes those different ways don’t mesh. I’d like to offer some tips and the best ways to find and get along with another person you have to depend on for a job well done.

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Just like any other business, a freelancing business needs exposure to gain more clients. Not only will exposure get you in front of your potential clients. It will also increase your perceived authority and credibility.

In this post, you’ll find 15 different ways to get more exposure for your freelancing biz. I’ve left out the traditional ways freelancers spread the word, such as business cards, brochures/fliers, and print ads.

Let me know if I’ve missed anything.

Read the rest of this post on FreelanceFolder.com

After you’ve been freelancing for a few years, you may find that your email inbox is overflowing–even to the point where answering email messages threatens your daily productivity.

Having an email account is vital to the success of most freelancers. After all, email is how many of us communicate with our clients.

But, a disorganized email inbox can easily grow to become a time-sucking nightmare. This is especially true if you are flooded each day with more emails than you can realistically answer.

If you can relate to having a disorganized inbox, then this post is for you. :)

In this post, I’ll discuss seven effective techniques for taming your email system. Keep in mind that I am not recommending a specific email system. Most of these tips will work with most popular email systems.

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We’ve talked before about choosing the kind of work and clients you want to work with. Knowing who you want to work with is great, but how do you find them? We’re lucky enough to be in an industry where there’s no shortage of work, but a lot of that work isn’t worth our time and effort, so it’s important that we remain somewhat picky with who we decide to work with.

Attracting your target client instead of working with just anyone has several benefits. It allows you to get the kinds of projects you really want while working with your ideal client. No need to tell you how working with your ideal client can lift a ton of stress off your shoulders, right?

So how do you attract that perfect client? What if you have no idea who the perfect client is and should be? Read on my fellow freelancers!

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Are you frustrated because you can never seem to get your freelancing business to where you want it to be?

If you don’t determine a destination, you probably won’t arrive anywhere. This is true for travelers and it’s also true for freelancers.

Most freelancers understand that it is important to set goals for their business. What most freelancers don’t understand is how to set goals in such a way that they can actually be achieved.

It is possible to set your freelancing goals in such a way that they can easily be achieved. In this post, I’ll describe one such method that you can adapt to your own freelancing business.

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One online service that has become a ubiquitous business tool is Skype.

Skype is a web-based service, which allows users to communicate with each other through voice or video calls. With Skype, you can also call landline and cell phones, but it will cost you.

Skype is free to use if you’re contacting another person through Skype, however, no matter where in the world they happen to be. This makes it an excellent tool for freelancers to use to get clients and grow their freelancing business.

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